Having successfully registered a trademark, many owners assume that the hardest part of the process is over. However, simply placing the ® symbol next to the trademark and paying the…
Trademarks
A surname may be an economic good, function as a company or trademark. Let us check what the law tells us about the legal status of a surname as a…
On January 21, 2026, Patagonia Inc., the owner of one of the world’s most recognizable outdoor brands (Patagonia), filed a lawsuit in California federal court against the artist, activist, and…
Trademarks do not have to be just words or graphics (logos). They can be sound, colour and even… smell or taste! Although registering them is difficult, for years there have…
In today’s global, highly competitive market, trademarks are an important asset of enterprises (listed on the assets side of the balance sheet). They protect the brand image and help distinguish…
It comes as no surprise that trademark names registered with various patent offices reflect current market trends and tendencies, both locally and globally. For instance, during the pandemic period, there…
Breathtaking scenery, good beer, sheep, leprechauns hiding pots of gold at the end of the rainbow, traditional music and dance – the associations with Ireland can be as numerous as…
Counterfeits provide an opportunity to make money at the expense of well-known brands, whose trademarks or products are recognizable and often already have a good reputation. The mere making of…
In this case study of a complex dispute between a Polish enterprise and a US corporation, we share our knowledge and describe the key aspects of a successful strategy for…
Looking through the current offer of cosmetic products, we can see distinct trends. Not only are the active substances often similar, but also the style of packaging keeps up with…
In the last few weeks, the colour pink has completely taken over the mainstream, all because of the premiere of Greta Gerwig’s new feature film about Barbie. The controversial doll,…

